02 Oct 2017

Dentsu's Vizeum Wins U.S. Media Duties for AB InBev

Dentsu Aegis Network has emerged as the big winner in Anheuser-Busch InBev's global media agency review, with its Vizeum agency taking over media planning and buying duties in the U.S. from WPP's MediaCom. Vizeum also won Canada, Europe and Africa, giving it the largest chunk of media duties for the world's largest brewer.