07 Oct 2017

Vizeum Wins Big with AB InBev

Vizeum are thrilled to have been awarded the AB InBev business in North America, Africa and the Global Zone brief, and also retaining the business in Europe. This phenomenal result represents a large majority of AB InBev's global media investment.

AB InBev embarked on their global media review with the purpose of finding agency partners to reduce complexity across their global business through: smart centralisation, data leadership and commercial efficiencies.  Throughout the process, our data leadership was one of our key strengths, with M1 - our people based marketing solution -  playing a central role in convincing AB InBev that we are the right partner.

The pitch involved a huge amount of people, resource and dedication from Vizeum and Dentsu Aegis Network colleagues across the globe, and it is only through this consolidated and unified effort through our unique Dentsu Aegis operating model that we have secured this monumental success.
 
AB InBev was a founding client of Vizeum's global network when we won the business three years ago in Europe. We've built credibility in their organization by delivering on our commitment year after year. We are a young network with a vision for how to accelerate AB InBev's business growth through media. Today is an exceptional day for us.